Intention Is Everything

Intention Is Everything

Google is getting increasingly smarter in seeing how their search engine users are interacting with websites. Intention is more important than ever – Are people coming to your website and then going back immediately to the search results and clicking on the next choice, or are they finding the answers they’re looking for when they’re on your site?

Today it’s about the post-click activity.

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Is Your Business Ready For The New Way People Are Searching Online?

Thanks to the rise of mobile devices, how people are searching on Google and other search engines has shifted dramatically from even a few short years ago.

In this insightful article from Google it outlines that more and more, people are looking for things in their area around them — be it a gym or a mall, a plumber, or a cup of coffee.

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