I know, I know – you’re already trying to run a business, raise a family and have a life. Blogging sounds like a great idea, but finding the time to devote to it seems like the universe would need to put another 10 hours in the day for you.
I get it.
Well, before you go, let me give you a few excellent reasons why blogging should be part of your 2016 goals; It offers a way for you to connect with your audience, find potential new customers and allows you to unleash your creative side. Yes, it’s work, but the benefits of blogging far outweigh the downsides of not doing anything while your competitors blog away.
Consistently creating relevant, engaging blog content will bring more traffic to your website, and increase your search engines rankings, especially if you optimize each post you do and share it on your social media channels.
You Need To Blog The Right Way
Along with putting the work in, when it comes to blogging, you need to make sure you are doing it the right away. You see, Google is always adjusting their algorithm to combat the actions of marketers (marketers ruin everything!) So many of the search engine optimization techniques that used to work well will now possibly get your site penalized, or even get you removed from the search engine listings altogether (cue dramatic music.)
So what is working well now for blogging I hear you ask? Well, Search Engine Land shared five excellent tips recently that will help improve your blogging efforts – 5 Simple Strategies To Improve Your Blog’s Search Rankings.