What Is Local SEO And Why Does Your
Edmonton Business Need It?

Local SEO should be something that every business and brand in Edmonton needs to start
focusing on more if they want long-term success on the search engines.

What Is Local SEO And Why Does Your
Edmonton Business Need It?

Local SEO should be something that every business in Edmonton needs to start focusing on more if they want long-term success on the search engines.

Your Customers are SEARCHING for You ONLINE.

Will they find YOU or Your COMPETITOR?

Why You Need Local SEO

The payoff from been high in the search results locally is immense; almost 80% of your potential customers are searching for businesses just like yours right now on Google and other search engines, and almost 60% of them will follow up that search with either a phone call, email or visit to the business location in the following days.

How To Beat Your Local Competitors

To do local SEO effectively you need to focus on a number of different areas: your site, local citations, local review sites, getting listed on Google My Business and Google maps. This may sound like an alien language to some of you so let me explain each of these terms in a little more detail.

Contact Us Now To Get A Free Consultation
And No Obligation Website Analysis

We are local Edmonton SEO Specialists who will happily take the time to review your site and then give you practical, honest advice on the ideal strategy to optimize it for better search engine listings.

Your business is unique. We also know your customers are too, with individual needs, desires, and personalities.

We spend the time to learn about you and your business and together, build a tailored SEO strategy that will get you the leads and traffic you are looking for.

Don’t wait for your competitor to contact us before you do.

Get A Free Consultation

We are local Edmonton SEO Specialists who will happily take the time to review your site and then give you practical, honest advice on the ideal strategy to optimize it for better search engine listings.

Your business is unique. We also know your customers are too, with individual needs, desires, and personalities.

We spend the time to learn about you and your business and together, build a tailored SEO strategy that will get you the leads and traffic you are looking for.

Don’t wait for your competitor to contact us before you do.

Increase Exposure

Give your business the exposure it deserves by dominating the rankings in Google.

Grow Your Customer Base

Our services help drive more customers to your website, products, and services.

Build Your Revenues

Watch as your business grows from a new stream of customer inquiries.

Building The Foundations

To rank well in the local search results you need to first build your foundations online:

Google My Business Optimization.

You need to make sure you have a well rounded Google My Business profile in place for your company. This includes adding your business logo, picking the right category, adding some information about the types of products and services your business offers, hours of operation and your location.

Build Citations for Your Website

If your business website isn’t listed in the directories and other places online that Google would expect it to be, your site may not rank as well. These listings need to also contain an accurate name, address and phone number (NAP) for your business for maximum link building effectiveness.

Google My Business Optimization.

You need to make sure you have a well rounded Google My Business profile in place for your company. This includes adding your business logo, picking the right category, adding some information about the types of products and services your business offers, hours of operation and your location.

Build Citations for Your Website

If your business website isn’t listed in the directories and other places online that Google would expect it to be, your site may not rank as well. These listings need to also contain an accurate name, address and phone number (NAP) for your business for maximum link building effectiveness.

Fix Your Website’s Technical Errors

You need to ensure your site is free of technical errors and has all the necessary pages on it that Google would look for, including contact, privacy and about us pages. This will ensure your site stands the best chance of getting good search engine listings. Ideally you run an audit on your site that will show you in detail what needs to be fixed.

We can help with this – contact us now to learn more.

Ongoing Work Required To Rank Well Locally

Once you have build the foundations needed to rank well with local SEO you will need to shift your
focus to the ongoing work needed to beat your local competitors on the search listings.

Ongoing Work Required

Once you have build the foundations needed to rank well with local SEO you will need to shift your focus to the ongoing work needed to beat your local competitors on the search listings.

Local SEO Edmonton

Content Creation

Your site probably lacks the content that is needed to really impress Google and your customers these days. Your pages probably aren’t focused enough on the services and products your business offers or you may simply need more them. We can help you create the content you need for your website and optimize your existing content to make it rank better.

If you create great content other websites will naturally link to your site and share it on their social media channels. These are all great ranking signals for Google so they will place your website higher in their search engine listings. Focus on creating great content and you will be rewarded for your efforts. We have experienced writers on staff who can create engaging content that your audience will love and want to share.

Content Creation

Your site probably lacks the content that is needed to really impress Google and your customers these days. Your pages probably aren’t focused enough on the services and products your business offers or you may simply need more them. We can help you create the content you need for your website and optimize your existing content to make it rank better.

If you create great content other websites will naturally link to your site and share it on their social media channels. These are all great ranking signals for Google so they will place your website higher in their search engine listings. Focus on creating great content and you will be rewarded for your efforts. We have experienced writers on staff who can create engaging content that your audience will love and want to share.

Link Building

Getting links from other local websites that have trust and authority are some of the trickiest parts of a local SEO campaign. We will do the research required to find sites that are relevant to your business and perform outreach with them to build links that will give your site the boost it needs in the search listings.

Online Review Strategy

We will help you get more online reviews for your website on Google, Yelp and Yellowpages. Good reviews can be tricky to get but they ensure you will stand above your competitors in Edmonton. Good reviews online means you can level the playing field against even the biggest brands.

Link Building

Getting links from other local websites that have trust and authority are some of the trickiest parts of a local SEO campaign. We will do the research required to find sites that are relevant to your business and perform outreach with them to build links that will give your site the boost it needs in the search listings.

Online Review Strategy

We will help you get more online reviews for your website on Google, Yelp and Yellowpages. Good reviews can be tricky to get but they ensure you will stand above your competitors in Edmonton. Good reviews online means you can level the playing field against even the biggest brands.

Local SEO Conclusion

It is vital that any search engine optimization campaign you do is tracked so you can understand what methods are bringing results.
With our SEO campaigns, we provide detailed reporting that give you an overview of your campaign, including which keywords
generated leads and which pages on your sites converted those leads to sales.

If you are spending your hard earned money on generating traffic to your website and you don’t have a system in
place to track exactly where your leads are coming from you are throwing that money down the drain.

Local SEO Conclusion

It is vital that any search engine optimization campaign you do is tracked so you can understand what methods are bringing results.

With our SEO campaigns, we provide detailed reporting that give you an overview of your campaign, including which keywords generated leads and which pages on your sites converted those leads to sales.

If you are spending your hard earned money on generating traffic to your website and you don’t have a system in place to track exactly where your leads are coming from you are throwing that money down the drain.

Other Search Engine Factors That Affect Rankings

Domain Age

Google tends to place more trust in sites that have been around for a while. It takes time to build this trust with Google, but with the right strategies in place, this process can be made quicker.

Duplicate Content

Google isn’t a big fan of duplicate content. If you have content on your site that is precisely the same as on other websites you could find your search engine rankings being affected.

Dominate Your Competiton

Why stop with just getting as good ranking for your website? We can help get you good listings for your videos and social media pages as well. Let’s push your competition off the first page.

Penalized Website

Due to previous bad SEO practices, you may have found your site been penalized by Google. Some SEO agencies may recommend you start over with a new domain, stating that it would take too much time and effort to get it ranked well again. However, we have been able to get sites ranked again that have been penalized. We can help fix this.

PPC Advertising

Paid advertising is an effective way to quickly bring leads to your website. We help many Edmonton small businesses manage their paid marketing campaigns on Google, Facebook and Bing and see them get tremendous results. We can also do all the of the ad design for both the Google display network and for Facebook.

Social Media Marketing

Social media marketing can prove to be a very effective way to find the right audience for your business. On Facebook, for instance, you can target your ads towards the people who are in the right demographic and interest groups that we think would want to do business with your company and get your message in front of them.

Contact Us For Your Free Local SEO Consultation

CALL US
780 862 1597
Email Us
digital@woodandcocreative.com

Have a project you need help with? We really would love to hear about it.

Give us a call us or send an email today and we can get started.