Client: Glow Interiors

Date: 10th March 2022


Glow Interiors is a boutique interior design firm and lifestyle brand based in Edmonton, Alberta, led by Jen Ruggiero. Jen has over 10+ years of experience designing beautiful home interior spaces, event styling, and working with corporate and personal clients across Alberta. She works hard to bring her expertise and creative alchemy to every project she takes on.

Because Glow Interiors is a more personality-driven brand, we wanted to emphasize Jen and her experience throughout the site using creative custom photography choices and short paragraphs of content that outlined her extensive knowledge and passion for interior design and event styling. In a service business like interior design, visitors to the site want to know more about the people they will be working with, so these elements are essential to have in place.

Key project galleries give examples of the work Glow Interiors has done previously. In addition, the blog section on the site will allow Jen to continue to communicate her expertise by sharing unique content such as her latest interior design trends, lifestyle, and entertaining inspirations.

The site is built on the robust WordPress CMS system, which allows for new pages to be quickly added to the site as Glow Interiors adds new services and other notable content.

What We Did:

– Unique website design and content curation
– WordPress CMS implementation
– Custom lifestyle photography

As with all of the websites we create, the Glow Interiors site is fully SEO-optimized right from the start. Each page is created in a way that follows the best SEO practices in order to rank higher in the search results.