Facebook Rolls Out Reactions. Now You Can Be Sad, Angry And Surprised.

Facebook Reactions

Facebook today rolled out reactions, a much-anticipated upgrade of the like button that many users have been wanting. Now you can not only like something; you can express other emotions about posts including love, laugh, be surprised, get mad or display sadness.

In their announcement post, Facebook acknowledged the need users have had for a long time to do more than just like posts:

“We’ve been listening to people and knew that there should be more ways to easily and quickly express how something you see in News Feed makes you feel.


Will A GIF Search Button Get People Excited About Twitter Again?

You may have heard the noise this week about Twitter and the fact their user growth has stalled, with monthly active users dipping from 307 to 305 million between the third and fourth quarters of last year for the first time. Even the integrated marketing campaign Twitter launched last year, including their first ever television ad, failed to attract new users.


5 Reasons Businesses In Edmonton Need To Be Using Instagram

Edmonton Businesses Instagram Marketing

There is a reason that over 85% of the world’s top brands are now focusing more of their time, energy and advertising budgets on Instagram; engagement.

According to Forrester Research, brands that are consistently active on Instagram see an average engagement rate of 2.3%, far ahead of both Facebook (0.2%) and Twitter (0.02%).